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 ACCREDITATION WORKSHOP

October 7 (Wednesday)

8:30 Registration; Workshop 9:00 AM - 3:00 PM

Southern Progress

2100 Lakeshore Drive, Birmingham 35209

 

Registration: $40 - All Universal Accreditation Board (UAB) affiliates encouraged to attend.  UAB member organizations include PRSA, PRCA, National School Public Relations Association, and Religion Communicators Council.

 

BYOB (Bring Your Own 3-ring Binder) plus 10 tabs. 

Materials will be 3-hole punched.

 

Register HERE by Friday, October 2

(Please be mindful of the deadline for catering purposes)

 

Get ready for a crash course in the 3-step Accreditation process!  Bring your 3-ring binders and put your drive to learn in high gear as we facilitate discussion of the key Accreditation modules: research & planning; implementing & evaluating programs; history of your PR profession; ethics & law; business literacy; management skills & issues; communication models & theories; and, crisis communications management.

 

Why Accreditation in Public Relations (APR)?

Where your career in public relations takes you is based on individual drive, determination and diligence. All seasoned practitioners should consider earning the Accredited in Public Relations (APR) designation to prove you have successfully demonstrated competency in the knowledge, skills and abilities required to practice public relations effectively in today’s business arena.

What is APR?
APR is a mark of distinction for public relations professionals who demonstrate their commitment to the profession and to its ethical practice, and who are selected based on broad knowledge, strategic perspective, and sound professional judgment.

 

With whom do I get to work?

Interact with senior Accredited PR leaders including

  • Ron Council, APR, President, Metro Monitor;
  • Amy Reagan, APR, Communications Specialist, Boeing;
  • Jody Seal, APR, Coordinator - Public Relations & Marketing Communications, Alagasco;
  • Helen Todd, APR; Communications Manager, Southern Living; and,
  • Michael Tullier, APR, Director of External Relations, Auburn University College of Education and past Universal Accreditation Board Chair.


Questions?
  Stacy Smith, APR, Accreditation Chair PRSA: stacyasmith@charter.net

                        Ashley Fulmer, APR, Accreditation Chair, PRCA:  ashley@wilbanksagency.com